SERVICES

When it comes to Direct Response marketing, having the right strategy and marketing mix is critical. Direct response advertising and media planning require a scientific approach. By working with elements such as demographics, psycho-graphics, and geographic markets, we will help you select, test, and manage the media that works most effectively with your direct response needs. J2 will help you craft your message and select the best media mix for your direct response campaign. Whether print, radio, TV or online, we have done it all!

 
  • Direct Online Marketing

    We can make your direct online marketing campaign a success. We develop and design websites and landing pages built for conversion, and create optimized online marketing campaigns to help you reach your direct marketing goals. We are experts at testing and managing Pay per Click (PPC) and CPM campaigns using Google ®, Facebook ®, LinkedIn ®, and many other online advertising networks within the context of a direct response campaign. Read more about J2’s Direct Online Marketing capabilities.

  • Direct Response Magazine Marketing

    We will make your magazine direct marketing campaign a success. We can help you select the most effective magazine media outlets for your direct response campaign, and track which of them performed the best. We can develop and design the ad copy and creative to maximize engagement, and build the direct response infrastructure – telemarketing, websites, merchant processing, fulfillment, etc. – to help you reach your direct marketing goals. Read more about our Direct Response Magazine Marketing services.

  • Direct Response Newspaper Advertisement

    We can help you select the most effective local, regional or national newspapers for your direct response campaign, and manage the campaign to maximize your ROI. We can develop and design the ad copy and creative to maximize engagement, and build the direct response infrastructure – telemarketing, websites, merchant processing, fulfillment, etc. – to help you reach your direct marketing goals. Read more about J2’s Direct Response Newspaper Advertisement services.

  • Direct Response Radio

    Direct response radio advertising is one of the most effective ways to promote your products as part of a direct response campaign. Whether you run short-form commercials or long form infomercials, the key to an effective radio advertising campaign is the right combination of media, schedule, message, reach and frequency. As a full service direct response agency, we can help you every step of the way – our services include media buying, ad creative, infomercial production, order management and fulfillment. Read more about our Direct Response Radio services.

  • Direct Response TV

    The planning, development and implementation of a DRTV campaign requires a lot of moving parts and expertise. As a full service direct response agency, we can help you put together an effective DRTV campaign every step of the way – from planning the media to developing the informercials, as well as integrating all of your inbound calls, website, customer management and order fulfillment. Read more about J2’s Direct Response TV capabilities.

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